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Blogs

The relationship between buyers and sellers grows more complex daily. Buyers have more information available to them than ever before and they use it to their advantage. TOPO research finds that most buyers are already 57 percent through the buying process before even talking to a supplier. Yet when the time is right, buyers do still want personal attention from sellers. They are typically motivated to...

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Allowing employees to access company data from personal devices can be essential to creating work-life balance, but employee-owned devices can also pose security threats. Check out this article for an overview of the risks and benefits of implementing a bring-your-own-device policy. Contact us for more information on how to help your company secure company data accessed from personal devices. Read More...

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Staff members spend an average of 10 hours each week in meetings, but research involving more than 800 leaders tells us that the more digital our world becomes, the more members need connection with others on their team. This document takes a closer look at the five different types of meetings and how to drive greater satisfaction for each. Read More...

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Today's customers have higher expectations for buying experiences. They interact with businesses across many touchpoints, and they expect those experiences to be seamless and easy. Are you thinking about customer experiences from a customer-centric perspective? In this productive webinar, you'll hear from a Director of Product Marketing at Microsoft and a Vice President and Principal analyst at Forrester. Together, they discuss why the customer experience is...

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